#HotCraftSpirits is a new Twitter project launched by social media agency Clarity Comms to help boost the independent spirits sector. Lets look closer what does actually the word 'CRAFT' express? 1. New techniques and methods of production 2. Combination of traditional and innovative ideas 3. Use of local ingredients which often expresses the character of the land and enables the distillers to control the entire process of distilling 4. Own custom and handmade copper stills that enable to produce the highest quality spirit. Clarity co-founder Jason Navon commented: "The last few years has seen a huge increase new spirits entering the market from local, small batch gins and single-estate vodk

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